Cast friends. (new pics) Beeswax crayons and recycled crayons. www.sarahmachicado.com
Mold and Cast project of two character designs. Wally a narwhal and Colors The Mind brain. Cast with multi-color crayons. Not the best pictures but will update better ones on my website soonish. www.sarahmachicado.com
Package and identity re-design for four Envirokidz Organic Cereal brands. The objective was to target environmentally conscience consumers as well as sustaining a kid-friendly design. The Package is envisioned to be eco-friendly with soy inks printed on paperboard and re-purposed with a “Build Your Own” modular paper toy activity featured on the back of the package.
IL Senior Thesis! The Alphabet of Imaginary Friends + Modular toy.
<3 Sarita
IL senior thesis / ABC’s project
This took me two days to cut and tack! :( need extra time & hands to be done by mid term critique. These are just the backs of my letters. Now to finish the important part, 26 illustrations of monsters & creatures. Just need to work harder… good night.
Illustration Senior Thesis:
Project one / Learning the ABC’s
This is a prototype for my first project for my thesis. For this project I want to teach children the order of the ABC’s. The alphabet will be cut out of corrugated or wood. Then I will illustrate an animal or mythical monster on each letter. I kind of want to do a monster theme because its more interesting than A is ape B is bee. Also because I can not find an animal for X. I want the theme of the ABC artwork to be consistent. I will be posting my working progress. I also want to be ambitious and make a package and a whole body of work using just numbers.
Illustration Senior Thesis Proposal
Sarah Machicado / Senior Thesis 1 & 2 Proposal
Educational Toys:
I want to focus senior seminar 1 in designing educational toys. These days, a lot of educational toys are too high tech which makes them expensive and little is proven that they teach anything to children. What I want to accomplish is designing toys that are simple, but inspire children to read and be creative. Toys that could be played with through imagination and where children could learn new stuff through imagery and interaction. I want my educational toys to really focus on play as a source to achieve their purpose.
Categories of possible educational toy directions.
- Flash Cards: I want to create flash cards that reviews the ABC’s, 123’s, Possibly teach English, Spanish or French words. Simple Math problems 1+2=3 2X2=4
- Textured Book: Maybe a Toddler Book that teaches different animals through textures
- 3D Puzzle: perhaps several cubes in which each side makes 6 different images that could tell 6 different stories
- Board Game: for children to teach them how to recycle
- Activity Book: that demonstrates children how to make their own toys
- Coloring Book: that encourages children to draw and color about their lives
Designer Toys:
I want to focus my work on designer toy & break that movement away from vinyl toys because I believe they are too expensive to produce and its harmful for the environment. I want to explore different techniques in Toy making using different materials. I want to research the cost of mass producing vinyl toys VS. wooden toys. I am interested in fiber arts and I have experience in plush toy making. I want to explore other fiber arts solutions.
Categories of Possible materials and direction for Designer Toys.
- Screen Printed Toys: Would be easy to mass produce
- Knitted Toys: Time consuming but great for 3D design
- Plush Toys: Endless techniques
- Paper Toys: Angular and flat sides will play heavily in designs
- Ceramic Toys: Chia Pet or toys that incorporate plants in the overall design
- Wooden Toys: an alternative for vinyl toys
Colors The Mind: an educational toy company
After I graduate I want to start a toy company. And the name of this company is Colors the Mind. This was a dream of mine since freshman and sophomore year. As part of my Thesis I want to progress the branding for my dream toy company. I desire to mass produce one or few toys to sell at a local store (atomic books, toy store at fells point, tates comics in Ft lauderdale) One goal I have is to create a functional website where I will sell my products online.
Toy Packaging:
As part of branding and marketing. I want to create unique toy packages for almost all my toy projects that I create during the semesters. I am against clam shell toy packaging they are dangerous and a waste of materials. I would like all my toy packaging to use recyclable material or be re-useable.
As part of my thesis I want to do some humanitarian work and re design toy packages for espacio cultural creativo. Espacio Is a non profit organization from La Paz Bolivia that focuses on teaching the public how to be more creative and why creativity is important. They want to re conceptualize their current toys and products in hopes to gain more profits to fund their community projects. They currently sell their own watercolor paints, colored noodles, colored toothpicks and wooden sticks. The way they currently still package is too expensive; they hire a carpenter to cut and assemble all their packaging. Inspired by the origami package by Designer Magdalena Czarnecki, I want to make their package functional as a toy.
Senior Thesis Goals:
- Test concepts at Port Discovery
- Four educational toy prototypes with their packages
- Four designer toys Prototypes with their packages
- Mass Produce Toy(s)
- Marketing Materials: Business cards, letter head, Toy tags
- Launch Colors The Mind Website
- Sell Toys at local stores: (perhaps: Atomic Books, Toy store at Fells point, Tates Comics)
- Re-design Toy Package for Espacio Cultural Creativo
